In Feng Yu’s previous life, he was only a stockbroker. Although he had never helped a company to be listed before, he still knew the basics and knew more than Kameda Masao. Feng Yu told Kameda Masao that he must hire a US accounting firm and a reputable law firm, even if he had to spend slightly more. Also, the IPO should be handled by an experienced Securities service agency. All these would have an impact on the shares after the company was listed.
Feng Yu said a lot and Kameda Masao took down notes. Feng Yu was pleased with the attitude he was showing.
This was a capable person. He was good with management, knew a few foreign languages, strong fighting spirit and understands the market well. Why was he a Japanese? If he were a Chinese, Feng Yu would have set up a shareholding and consolidate all his assets into that shareholdings. This Kameda Masao would be the perfect CEO to manage all his business.
Kameda Masao was still taking notes diligently when he saw Feng Yu shaking his head and had sorrowful eyes. He was shocked. He does not know what happened.
What does boss mean by that when he looks at me with those eyes? He was unhappy with my performance and felt that I am not capable enough? Or was he suspecting me of making falsifying the financial report? Was he thinking of taking back the authority given to me?
“Boss? Did I do anything wrong that made you unhappy?” Kameda Masao asked carefully.
Kameda Masao’s family business had finally revived under his leadership and was not the world’s number one sex toy company. He had even introduced a new way of managing the company, and he was the pride of his family. If Feng Yu took back his authority, it would be a big hit to him and his family would be disappointed!
“No. You had done very well and had exceeded my expectations.” Feng Yu looked at the worried Kameda Masao and knew that he had misunderstood him. “Didn’t I told you that I will not interfere with the Sixth Sense Company’s operations? I will leave everything to you as long as you do not do anything against me.”
“Don’t worry boss. I will never betray you.” Kameda Masao swore. It was in Japanese genes to respect people more capable than them. Kameda Masao was full of respect for Feng Yu and firmly believes that without Feng Yu’s guidance, there will be no Sixth Sense company.
“Fine. I know. Oh, are you familiar with the Japanese TV stations?” Feng Yu suddenly asked.
Kameda Masao blinked: “I know some people on Fuji Tv. Because of the nature of our products, I am not familiar with the rest of the TV stations.”
Why was the boss asking about Japan’s Tv stations?
Feng Yu frowned. Not familiar? Hmmm… Indeed, the company’s products are not suitable to be advertised on TV.
“Boss, actually Heitaro Nakajima is more familiar with the TV stations than me.” Kameda Masao reminded Feng Yu.
In Japan, Kameda Masao and Heitaro Nakajima had met several times in some event. They did not speak much with each other, but both of them knew that they were working under the same boss. As their companies were of a different nature, there was no way of them working together.
Feng Yu’s eyes brighten up. That’s right. Heitaro Nakajima should be more familiar with the TV stations as Aiwa had placed lots of advertisements on TV and newspapers!
Feng Yu went downstairs immediately and ran to the hotel’s front desk: “Can you phone here make international calls?”
“Yes. May I know which room you are staying?”
“Feng Yu took out a stack of 100 RMB bills and placed it on the counter: “I will pay by cash.”
Feng Yu took out a small telephone book from his pocket. The handphone Feng Yu was carrying could not store telephone numbers, and Feng Yu was the same as the rest of the people. He had to bring his own telephone book around.
Feng Yu had only memorized his home and Li Na’s telephone number. He does not even remember Zhang Ruiqiang’s number.
“I am Feng Yu. Get Heitaro Nakajima on the line.” When the call was through, Feng Yu said in Japanese.
The other party does not dare to take his time. He could see that this call was from China. This was the mysterious Chinese boss of the company.
“Boss, are you looking for me?”
“Are you familiar with Japan’s TV stations?” Feng Yu asked.
“Quite familiar. Although we are not advertising our Walkman so aggressively now, whenever we launch a new model, we will do some marketing campaigns with them. Furthermore, we are also advertising our VCD players with the TV stations. We can be considered quite familiar with the stations.”
“Then if I want to place some advertisements for medicine in those stations, is it allowed?”
“Medicines advertisements?Pprescription medicines?”
“No. These are non-prescription medicines. The medicines are for Zinc, Calcium supplements and increasing the red blood cells.” Feng Yu explained. China also does not allow advertising for prescription drugs.
Zinc supplement? Calcium supplement? What the hell are all these things? Heitaro Nakajima was confused. The market for these things should not be significant.
The market for medicine used to treat common ailments like common flu or coughs should be more significant as these were used commonly. But those supplement medicines do not have a vast market. Why did Feng Yu want to advertise for these products?
“Boss, I do not understand what you are saying.” Heitaro Nakajima replied.
Feng Yu: “……” Japanese does not have the concept of health products?
“These medicines are a type of health products, used to supplement the body’s nutrients.”
Heitaro Nakajima understood what Feng Yu was talking about. Health products. But why were these health products categorized as medicines?
“Boss, you want to advertise these medical products to which segment of consumers?” Heitaro Nakajima asked.
“Which consumer segments? All Japanese.”
All Japanese? Heitaro Nakajima was even more confused. What sort of health products was suitable for all Japanese? Weren’t these products all health products? Calcium, Zinc supplement? It was impossible that all Japanese had calcium and zinc deficiency. Furthermore, the Japanese ate lots of fishes and fishes were high calcium food.
Heitaro Nakajima explained to Feng Yu about the Japanese diet and Japanese does not lack in proteins, calcium, iron, etc.
Feng Yu was feeling regretful. The Japanese do not lack in all these? Then he can only sell his vitamins and Zinc supplements.
Feng Yu also found out that there were similar products in Japan and they were not doing well. The Japanese consumers will only purchase such products when they were advised by their doctors. Usually, no one would want to take such supplements.
“Heitaro Nakajima, although the Japanese do not lack Calcium and iron due to your diets, I know that the Japanese must surely be lacking in vitamins and Zinc. I could tell this from looking at Japanese. For example, the height of the average Japanese.”
Feng Yu continued to explain the effects of Zinc and some vitamin deficiencies. Some of the things he said were true, and some were made up by him. But in the end, Heitaro Nakajima was convinced!
“So now you understand? All Japanese lack Zinc! They need a product to increase their zinc intake. I have an excellent and effective Zinc supplement product.”
“Boss, I understand now. I will help you contact the TV stations and buy two advertising slots. Once this is done, I will contact you again.”
“Alright.”
After hanging up the phone, Feng Yu saw the receptionist at the front desk looking at him. Am I really that handsome and attractive?
“Sir, it is 30 RMB per minute, and your call is 11 minute and 6 seconds. We will round it off to 12 minutes. You still owe me 260 RMB.”
Damn. Feng Yu quickly took out 300 RMB and threw it on the counter: “Keep the change!”
The pretty receptionist looked at Feng Yu’s back as he was walking away. Although she had gotten 40 RMB tips, she was still despising Feng Yu. This person was working for the Japanese and must not be a good person. Hmph!
Translator’s notes: Fuji Tv station was started in 1957.
https://en.wikipedia.org/wiki/Fuji_TV